Proprietor, Murray's Cheese (New York, NY)
After receiving his BA in government from Cornell University, Rob joined the family supermarket business in New Jersey, where, as President, he managed the company's rapid growth in the 1980s. He left to pursue a career in specialty foods with his purchase of New York's oldest cheese shop, Murray's, in Greenwich Village.
A frequent writer and educator on cheese and specialty foods, Rob was profiled in The New Yorker and authored The Murray's Cheese Handbook (Random House, 2006). In 2008 Murray's Cheese partnered with Kroger, the country's largest traditional supermarket chain. Together, they have opened more than 175 Murray's branded cheese departments within Kroger's highest volume stores nationwide, and are continuing to open more on the way.
He splits his time between Greenwich Village and an eighteenth century farm in Stockton, New Jersey with his wife, Nina Planck, the country's leading expert on farmer's markets and real food, and their three small children.