Food media professional studies at ICE.

Food Media Studies

Training in Food Styling, Writing & More

FOH_ICE_Shoot_2.12.16_215_375x375.jpgICE's School of Continuing Education offers a wide range of classes and speakers that reflect the role and evolution of media in our industry, allowing you to hone food-centric communication and marketing skills at all levels of expertise. From social media, blogging and PR to recipe writing and cookbook editing, our expert instructors can help you master the art of food-related communications.

Upcoming Classes

Classes on reviewing restaurants at ICE.

How to Review Restaurants

  • Marge Perry
  • Tuesday, August 21, 6:30-9pm
  • $100 • 1 session
  • Level 1

Do you wonder—no, dream—about what it would be like to review restaurants? Do you want to write a blog about your dining experiences, or sharpen your skills for an online reviewing site? In this class with widely published food writer Marge Perry, you'll learn how to write about your gastronomic experiences in a meaningful way, what is involved in professional reviewing, the logistics of reviewing, and the ethical and moral considerations of reviewing restaurants. Let Marge Perry show you the ins and outs of what exactly goes into a well-crafted review.

Learn how to write about food at the Institute of Culinary Education.

How to Be a Food Writer

  • Marge Perry
  • Tuesdays, July 24-31, 6:30-9:30pm
  • $200 • 2 sessions
  • Level 2

Do you want to write about food for magazines and newspapers, or do you dream of writing a cookbook? This class will help you understand what food writing is all about—and help you hone your skills and prepare to enter the business. You will learn how to turn your ideas into pitches that sell, participate in writing exercises that help refine your skills, learn what the various types of food writing are and which is the best fit for you, and learn to match your specific interests to the right publishing outlets.

Learn how to write a recipe at ICE.

How to Write a Recipe

  • Marge Perry
  • Tuesday, August 7, 6:30-9:30pm
  • $100 • 1 session
  • Level 1

Thinking of writing a cookbook or a magazine/newspaper article with recipes? Whether you are a professional chef, an aspiring food writer/cookbook author, or an established writer who would like to be able to include recipes in your pieces, you need to learn how to write clear, compelling recipes that make people want to cook your food. With nationally syndicated food writer Marge Perry, you'll learn the rules that all good recipes must follow—and the techniques that give a recipe personality without detracting from clarity. The class will include exercises to practice great recipe writing, and information on how to develop recipes for publication.

A student pitches an idea to the class

Pitch to Get Published

  • Marge Perry
  • Tuesday, August 28, 6:30-9:30pm
  • $100 • 1 session
  • Level 2

It's this simple: If you want to get published, you have to master the art of writing a great pitch. You can be the best food writer in the world, but if you can't get an editor interested in your idea, it will languish. This class will teach you how to pitch the right idea to the right venue; how to get your pitch noticed (and how not to); the important elements of a good pitch; and how to follow through.